Privacy policy

Last updated: 30th Aug 2023

WeatherAds is wholly owned by WeatherAds Ltd.

Thank you for using the Site and/or Services of WeatherAds. (“WeatherAds”, “we”, “us”, or “our”). We take your privacy very seriously, and this Privacy Policy explains the ways in which we collect, use, disclose, and protect information relating to our Site and Services.

This Privacy Policy may be amended at any time, with or without notice or notification, so we recommend periodically reviewing it. Continued use of the Site or Services following the posting of any change to this Privacy Policy constitutes acceptance of all changes. We suggest printing or saving a local copy of this Privacy Policy for your records.

Information we collect directly from you

Account Information: When you sign up for a WeatherAds Account, you select a User ID (by entering an email address and password) and we collect and store that information. Collected information is data we have solicited in a form or obtained via cookies or by other means; stored information is collected information that has been subsequently deposited into our databases after collection. In addition to your User ID, we may also collect and store your first name and last name. We may also collect and store your company name, telephone number, address, and certain other information about you that may be required by us to provide the Services or be disclosed by you during your use of the Services.

Billing Information: When your Account includes a Subscription, we collect, but do not store, your credit card number. We may collect and store your billing address. Full credit card numbers are never visible to WeatherAds employees or contractors, and we will not modify your credit card number or billing address under any circumstances. We adhere to all controls required for handling cardholder data in accordance with Payment Card Industry (PCI) compliance standards. You agree that our Third Party payment processors may collect and store your billing address and credit card information on our behalf. We are not responsible or liable for the ways in which Third Parties collect, store, or process your Personal Information or Sensitive Information, or other details about you.

Log Data: When you use the Services, our servers may automatically collect and store information, including information that your browser sends whenever you visit a website. This log data may include, but is not limited to, your Internet Protocol (IP) address, the address of the web page you visited before using the Services, the operating system you are using, the date and time of your accessing the Services, geolocation information, type of device, cookie data, and browser signatures.

IP Addresses: We will log the IP address of any visitor to a webpage you create and publish using the Services in order to calculate traffic usage per Account and conversion rates per variant, investigate spam allegations and discrepancies in page statistics, as well as to ensure the security of the webpage, Services, and related data. WeatherAds never uses the IP address or other Personal Information of visitors to your pages to conduct marketing activities or promote the Services.

Cookies and Log Files: Cookies are small amounts of data that are transferred to your web browser by a web server and are used to collect and store information about a user. The ways we use cookies include, but are not limited to: tracking which webpage variant a visitor has seen, monitoring traffic patterns, and gauging the popularity of service options. Cookies also allow us to ensure that visitors see the webpage variant they expect to see if they return to the same website URL, and to calculate total visits and views per webpage, variant, Account, and client sub-account.

Use of the Site and Services signifies consent to WeatherAds use of cookies, including and without limitation Third Party cookies that WeatherAds may choose to use for analytics or other purposes. You agree that should you disable cookies on your browser, certain aspects of the Services may be unavailable to you, and that WeatherAds is not responsible for any adverse effects arising from your browser or other computer or mobile settings.

You agree that you are responsible for adhering to all laws, policies, and other regulations in your relevant jurisdiction(s), including but not limited to all laws requiring that cookie use must be disclosed. WeatherAds disclaims all liability in this area.

User Contributions: You may also provide information to be published or displayed on public areas of the Site and/or Services, or transmitted to other users of the Site and/or Services (collectively, “User Contributions”). Your User Contributions are posted and transmitted to others at your own risk. We cannot control the actions of other users of the Site with whom you may choose your User Contributions. Therefore, we cannot and do not guarantee that your User Contributions will not be viewed by unauthorised persons.

By maintaining an Account with us, you voluntarily consent to the collection, storage, use, and disclosure of Personal Information as specified in this Privacy Policy. Without limiting the foregoing, we may on occasion ask you to consent when we collect, store, use, or disclose your Personal Information in specific circumstances. These circumstances may include, but are not limited to, Trial Programs, Beta Tests, research and development, and other changes, updates, or additions to the Services. Sometimes your consent will be implied through your conduct with us if the purpose of the collection, storage, use, or disclosure is obvious and you voluntarily provide the information. We do not knowingly or intentionally provide the Services to, and will not knowingly or intentionally collect Personal Information from individuals under the age of consent.

How we may use information we collect for you

We may use the information we collect from you to provide the Services to you and to understand, improve, and enhance the Services. This includes, but is not limited to, the right to conduct research, analyse trends, monitor traffic usage, and examine the ways in which our users engage with the Services.

We may use your Personal Information to respond to your questions or comments, including support-related and billing inquiries. We also use your Account data to administer your Account and keep track of billing and payments, invoicing, and Account management.

Signing up for an Account with WeatherAds constitutes implied consent to receive electronic marketing communication from us regarding our products, services, news, and events. You have the option not to receive this information. We provide an opt-out function within all electronic marketing communications, or will cease to communicate with you for this purpose if you email us at and tell us not to communicate this information to you.

We may contact you to notify you about changes to the Services, and other important Service related notices, including but not limited to security and fraud notices, Service suspensions, and outages. These emails and messages are considered essential, non-marketing communications, and as a paying subscriber you may not opt-out of them.

We work hard to keep the Services secure and to prevent abuse and fraud. We may use your Personal Information as necessary to respond to security incidents, claims of any violation of our rights or those of any Third Parties, to protect the rights, property, or personal safety of you, us, our Customers, and the public, and as required or authorised by law.

How we may disclose information we collect from you

WeatherAds will only share your information with Third Parties in accordance with your instructions or as necessary to provide you with a specific service (for example, our Third Party payment processors), or otherwise in accordance with applicable privacy legislation. As a general rule, unless permitted in this Privacy Policy, we do not and will not sell, rent, share, or disclose your Personal Information without first receiving your permission.

This policy is not intended to place any limits on what we may do with data that is aggregated and/or anonymised so it is no longer associated with an identifiable Customer or user of the Services (“Aggregated Data”). We may use your Personal Information to generate Aggregated Data for internal use and for sharing with others on a selective basis.

WeatherAds reserves the right to transfer your data, including but not limited to lead data, between data centres and between countries. It is your responsibility to ensure that your use of the Services complies with all data transfer, processing, privacy, and other laws and regulations within your local jurisdiction.

Your rights

You have the right to access and edit your Account and Profile Information (including User ID and billing details) by logging into the Services and choosing to edit your Profile. You are able to upgrade, downgrade, and cancel your Subscription, enable and disable Third Party integrations. You may request that your Account be deleted from our servers by contacting Customer Support by emailing and requesting deletion.


The Site may contain links to other websites. We are not responsible for the privacy practices or the content of such websites. We encourage you to read the privacy policy and terms of use of any linked websites, as their policies and practices may differ from our own.

Change of ownership or business transaction

In the event of a change of ownership or other business transition, such as a merger, acquisition or sale of our assets, your Account, including all Personal Information stored therein, may be transferred in accordance with applicable privacy laws.


We will strive to prevent unauthorized access to your Personal Information, however, no data transmission over the Internet, by wireless device or over the air is guaranteed to be 100% secure. We will continue to enhance security procedures as new technologies and procedures become available.

We strongly recommend that you choose a strong, secure password, and that you do not disclose your password to anyone. If you forget your password, we will ask you for your email address and send you an email with instructions for resetting your password. At no time is a WeatherAds employee able to view your password.

Please remember that you control what Personal Information you provide while using the Site and Services. Ultimately, you are responsible for maintaining the secrecy of your identification, passwords and/or any Personal Information in your possession for the use of the Site and/or Services. Always be careful and responsible regarding your Personal Information. We are not responsible for, and cannot control, the use by others of any information which you provide to them and you should use caution in selecting the Personal Information you provide to others through the Site or Services. Similarly, we cannot assume any responsibility for the content of any Personal Information or other information which you receive from other users through the Site or Services, and you release us from any and all liability in connection with the contents of any Personal Information or other information which you may receive using the Site or Services. We cannot guarantee, or assume any responsibility for verifying, the accuracy of the Personal Information or other information provided by any third party. You release us from any and all liability in connection with the use of such Personal Information or other information of others.

Disclaimer, Exclusion, and Limitation of Liability

WeatherAds makes no representations or warranties about the suitability, reliability, availability, timeliness, security, or accuracy of the site, services, or data made available from the services. Your use of the site or services, and all content, material, and third party software and content are at your sole responsibility and risk. The site and services are provided on an “as is” and “as available” basis.

WeatherAds disclaims any warranty that the site, the services, or any content, including, without limitation, any third part software and content, will meet your requirements or be uninterrupted, timely, secure, or error-free, that defects will be corrected, or that the site, services, and servers are free of viruses or other harmful components. You agree that from time to time WeatherAds may remove the site or cease providing the services for indefinite periods of time without prior notice or notification. Your access to and use of the site and services may be interrupted or suspended from time to time for any reason, including, but not limited to, equipment malfunctions, periodic updating, maintenance or repair of the site or services, or other actions that WeatherAds, in its sole discretion, may elect to take. You acknowledge and agree that you are not entitled to damages or any other form of compensation or relief when outages, delays, downtime, malfunctions, security or system breaches, or other interruptions of service occur.

WeatherAds makes no guarantee regarding: (a) the number of visitors, views, conversions, cost or performance of any of your campaigns, ads or landing pages; or (b) the compatibility of any software, hardware, or content with the site or services. You are not entitled to compensation, refunds, credits, damages or any form of relief should the site or services not meet your expectations.

 You are solely responsible for ensuring that your content is compatible with the site and/or services. WeatherAds disclaims any liability or responsibility for any unauthorized use of your content by third parties or other users of the site or services, and is not responsible for protecting your content.

 WeatherAds is not responsible for the acts, omissions, or failures of any third-party content, service, network, or software or hardware provider, including but not limited to, internet service providers, hosting services used by WeatherAds, telecommunications providers, content provided by other users, or any software or hardware not provided by WeatherAds.

 Any material downloaded or otherwise obtained through the use of the site or services  is done at your own discretion and risk. You agree that you, solely, are responsible for any damage to your computer system or other device, and/or for any loss of data that may result from the download of any such material.

 No advice or information, whether communicated orally or inwriting, from WeatherAds employees, or via the site or services, shall create any warranty not expressly stated in this agreement.

 The site and services are offered and controlled by WeatherAds from its facilities in the UK. WeatherAds makes no representations that the site or services are appropriate or available for use in other locations. Those who access or use the site or services from other jurisdictions do so at their own risk and are responsible for compliance with local law.

You agree that neither WeatherAds nor its owners, officers, directors, affiliates, contractors, licensors, employees or agents, will be held liable to you or any third party acting on your behalf, for any tangible or intangible damages or losses arising from or relating to: this agreement, your use of or inability to use the site or services, or your use of third party materials, content, or services.

WeatherAds will not be held responsible for any damages, liabilities, losses, or other consequences that you may incur in the event that the site and/or services are modified, suspended or discontinued.

In no event shall WeatherAds' and its affiliates’, representatives’, officers’, directors’, stockholders’, employees’, or agents 'aggregate liability for all claims, whether in contract, tort, or any other theory of liability, exceed the cost of customer’s subscription.

Contact us

If you have any questions, comments, or suggestions regarding our Privacy Policy, please contact us at

WeatherAds Ltd

Mercat House, Argyle Court, 1103 Argyle Street, Glasgow, G3 8ND